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	<title>My Days of .Com</title>
	<atom:link href="http://mydaysof.com/feed" rel="self" type="application/rss+xml" />
	<link>http://mydaysof.com</link>
	<description>Future of Interactive Advertising</description>
	<lastBuildDate>Mon, 14 Jun 2010 20:28:08 +0000</lastBuildDate>
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		<title>The technology that understands&#8230;</title>
		<link>http://mydaysof.com/stuff/the-technology-that-understands.html</link>
		<comments>http://mydaysof.com/stuff/the-technology-that-understands.html#comments</comments>
		<pubDate>Mon, 14 Jun 2010 20:28:08 +0000</pubDate>
		<dc:creator>Mihai Dragan</dc:creator>
				<category><![CDATA[Stuff]]></category>
		<category><![CDATA[apple]]></category>
		<category><![CDATA[camera]]></category>
		<category><![CDATA[input]]></category>
		<category><![CDATA[interactive communicaton]]></category>
		<category><![CDATA[kinect]]></category>
		<category><![CDATA[microsoft]]></category>
		<category><![CDATA[video]]></category>
		<category><![CDATA[wii]]></category>

		<guid isPermaLink="false">http://mydaysof.com/?p=433</guid>
		<description><![CDATA[Input devices have been the standard connection to technology so far.  Think of keyboards, mice, touch screens and camera.
So far the world has known the first two the most. But now two companies are challenging this paradigm.  Apple with the touch screen and Microsoft with its revolutionary concept &#8211; the Kinect. While Apple has chosen touch [...]]]></description>
			<content:encoded><![CDATA[<p>Input devices have been the standard connection to technology so far.  Think of keyboards, mice, touch screens and camera.</p>
<p>So far the world has known the first two the most. But now two companies are challenging this paradigm.  Apple with the touch screen and Microsoft with its <a title="Microsoft Kinect" href="http://www.engadget.com/2010/06/13/microsoft-kinect-gets-official/" target="_blank">revolutionary concept &#8211; the Kinect</a>. While Apple has chosen touch as its bet Microsoft went bold and set new grounds for human-computer interaction.</p>
<p>What both of these have in common?  They use the <strong>human body as the ultimate (for now) controller</strong>.</p>
<p>As I&#8217;ve <a title="Future of interaction" href="http://mydaysof.com/interactive-advertising/future-of-interaction.html" target="_blank">said earlier</a> &#8211; my bet is on motion detection and processing. Earlier experiments involved Camspace, an interesting technology that would enable web users to play games using the camera. Wii is another successful technology that set the standard for gaming a few years ago.</p>
<p>While these are fine examples of technology I expect the world to ask for, and receive, more intelligent technology, technology that understands and reacts.</p>
<p>Ultimately, we will probably have technology able to interpret thought not farther than 10 years in the future.</p>
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		<item>
		<title>We&#8217;ve launched Goldenbox</title>
		<link>http://mydaysof.com/interactive-advertising/weve-launched-goldenbox.html</link>
		<comments>http://mydaysof.com/interactive-advertising/weve-launched-goldenbox.html#comments</comments>
		<pubDate>Tue, 25 May 2010 15:58:57 +0000</pubDate>
		<dc:creator>Mihai Dragan</dc:creator>
				<category><![CDATA[Agency Work]]></category>
		<category><![CDATA[Interactive Advertising]]></category>
		<category><![CDATA[bloggers]]></category>
		<category><![CDATA[Blogging]]></category>
		<category><![CDATA[contest]]></category>
		<category><![CDATA[goldenbox]]></category>
		<category><![CDATA[pagini aurii]]></category>

		<guid isPermaLink="false">http://mydaysof.com/?p=430</guid>
		<description><![CDATA[We have just launched a neat campaign promoting Goldenbox, Pagini Aurii&#8217;s (Yellow Pages in Romania) search widget.
We gathered 5 of the most influential bloggers and offered them and their fans a chance to win a trip to China&#8217;s World Expo 2010.
All they have to do is get as many fans as they can to post [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.goldenbox.ro/concurs"><img class="alignright size-medium wp-image-431" title="goldenbox" src="http://mydaysof.com/wp-content/uploads/2010/05/goldenbox-300x165.jpg" alt="" width="300" height="165" /></a>We have just launched a neat campaign promoting <a title="Concurs GoldenBox" href="http://www.goldenbox.ro/concurs/" target="_blank">Goldenbox</a>, <a title="Pagini Aurii" href="http://www.paginiaurii.ro" target="_blank">Pagini Aurii</a>&#8217;s (Yellow Pages in Romania) search widget.</p>
<p>We gathered 5 of the most influential bloggers and offered them and their fans a chance to win a trip to China&#8217;s World Expo 2010.</p>
<p>All they have to do is get as many fans as they can to post a personalized widget, as a sign of their support.</p>
<p>Here&#8217;s my entry, although I&#8217;m not allowed to win <img src='http://mydaysof.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
<div id="pa-widget300x250xg"><a href="http://www.paginiaurii.ro">Pagini Aurii</a> | <a href="http://www.goldenbox.ro">goldenbox.ro</a></div>
<p><script src="http://www.goldenbox.ro/js.php?action=concurs&amp;h=ffd81a65a4863c538b195ae0d7073792" type="text/javascript"></script></p>
]]></content:encoded>
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		<title>The digital elections</title>
		<link>http://mydaysof.com/stuff/the-digital-elections.html</link>
		<comments>http://mydaysof.com/stuff/the-digital-elections.html#comments</comments>
		<pubDate>Fri, 30 Apr 2010 16:12:01 +0000</pubDate>
		<dc:creator>Mihai Dragan</dc:creator>
				<category><![CDATA[Online Media]]></category>
		<category><![CDATA[Stuff]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[digital elections]]></category>
		<category><![CDATA[intenet]]></category>
		<category><![CDATA[politics]]></category>

		<guid isPermaLink="false">http://mydaysof.com/?p=428</guid>
		<description><![CDATA[IAB UK publishes a fine report on the state of politics and elections in the Internet Era.
It&#8217;s interesting to see that the web brings power back to the mases and politicians down to ground level in the fight for power. What will the future bring? A total democracy? Rise of social power? Who knows&#8230;
What we [...]]]></description>
			<content:encoded><![CDATA[<p>IAB UK publishes <a title="The digital elections" href="http://www.iabuk.net/media/images/DigitalElectionReport_6458.pdf" target="_blank">a fine report</a> on the state of politics and elections in the Internet Era.</p>
<p>It&#8217;s interesting to see that the web brings power back to the mases and politicians down to ground level in the fight for power. What will the future bring? A total democracy? Rise of social power? Who knows&#8230;</p>
<p>What we do know is that the internet is changing all aspects of human interactions. Including structures of power and long lasting written and unwritten laws.</p>
]]></content:encoded>
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		<title>Flash is bad! Says Apple.</title>
		<link>http://mydaysof.com/stuff/flash-is-bad-says-apple.html</link>
		<comments>http://mydaysof.com/stuff/flash-is-bad-says-apple.html#comments</comments>
		<pubDate>Thu, 29 Apr 2010 17:07:11 +0000</pubDate>
		<dc:creator>Mihai Dragan</dc:creator>
				<category><![CDATA[Online Media]]></category>
		<category><![CDATA[Stuff]]></category>
		<category><![CDATA[adobe]]></category>
		<category><![CDATA[apple]]></category>
		<category><![CDATA[flash]]></category>
		<category><![CDATA[thoughts on flash]]></category>

		<guid isPermaLink="false">http://mydaysof.com/?p=425</guid>
		<description><![CDATA[You may have heard that Apple has made quite a vocal comment on Flash. They actually posted it on their front page. In case you haven&#8217;t read it &#8211; here it is: Thoughts on Flash.
In my opinion these views are clearly biased. Of course Flash runs badly on mobiles. Of course it&#8217;s not suited for [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://mydaysof.com/wp-content/uploads/2010/04/thoughtsonflash.jpg"><img class="alignright size-full wp-image-426" title="thoughtsonflash" src="http://mydaysof.com/wp-content/uploads/2010/04/thoughtsonflash.jpg" alt="" width="300" height="168" /></a>You may have heard that Apple has made quite a vocal comment on Flash. They actually posted it <strong>on their front page</strong>. In case you haven&#8217;t read it &#8211; here it is: <a title="Thoughts on Flash" href="http://www.apple.com/hotnews/thoughts-on-flash/" target="_blank">Thoughts on Flash</a>.</p>
<p>In my opinion these views are clearly biased. Of course Flash runs badly on mobiles. Of course it&#8217;s not suited for the iPad. But that doesn&#8217;t mean it&#8217;s actually &#8220;bad&#8221;. It&#8217;s just useful for a particular set of things.</p>
<p><strong>Is Flash perfect? Probably not. How about useful?</strong></p>
<p>There is a whole industry built on top Flash technology. It does its job. Some things built in Flash are masterpieces of art and programming. For example &#8211; what would you call <a title="The FWA" href="http://thefwa.com/" target="_blank">these things</a>? They don&#8217;t use HTML 5, they are not open, they probably don&#8217;t support touch. But we like them. They are expressions of human creativity. And maybe, just maybe, Apple should not be so quick to label and dismiss a technology that proved itself useful so far. Not perfect, just useful.</p>
]]></content:encoded>
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		<title>Mobile Traffic to Exceed 64% of Total Online Traffic. Blame It on the Social Networks</title>
		<link>http://mydaysof.com/mobile/mobile-traffic-growth-64-total-traffic-social-networks.html</link>
		<comments>http://mydaysof.com/mobile/mobile-traffic-growth-64-total-traffic-social-networks.html#comments</comments>
		<pubDate>Tue, 27 Apr 2010 13:32:14 +0000</pubDate>
		<dc:creator>Mihai Dragan</dc:creator>
				<category><![CDATA[Mobile]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[growth]]></category>
		<category><![CDATA[search]]></category>
		<category><![CDATA[social networks]]></category>

		<guid isPermaLink="false">http://mydaysof.com/?p=420</guid>
		<description><![CDATA[If you are anything like me you check your Twitter DM&#8217;s and Facebook news before you get up in the morning. Aaand&#8230;I guess you are. Most of the millennials are.  They spend so much time online that they cannot be disconnected. Enter: the mobile.
Mobile traffic has had an extraordinary growth in the past years. It grew so [...]]]></description>
			<content:encoded><![CDATA[<p>If you are anything like me you check your Twitter DM&#8217;s and Facebook news before you get up in the morning. Aaand&#8230;I guess you are. Most of the <a title="Millenials" href="http://en.wikipedia.org/wiki/Millennials" target="_blank">millennials</a> are.  They spend so much time online that they cannot be disconnected. Enter: <strong>the mobile</strong>.</p>
<p><a href="http://mydaysof.com/wp-content/uploads/2010/04/mobile_traffic.jpg"><img class="alignright size-full wp-image-421" title="mobile_traffic" src="http://mydaysof.com/wp-content/uploads/2010/04/mobile_traffic.jpg" alt="" width="200" height="363" /></a>Mobile traffic has had an extraordinary growth in the past years. It grew so fast that it is <a title="Mobile traffic growth" href="http://www.networkworld.com/news/2009/021109-cisco-mobile-data-traffic.html" target="_blank">estimated to exceed it&#8217;s current value 66 times</a> by 2013. Yes, that would be 6600%. Not only that but it will account for almost 64% of all online traffic. In the world.</p>
<p>This has huge implications on all kinds of business. It affects advertising, it affects consumer behavior (no more over-priced tags as one could easily check online with friends or recommendation services). It also affects individual behavior and social norms.</p>
<p><strong>But where did it came from?</strong></p>
<p>Blame Facebook for this one. Not just Facebook actually. <a title="Mobile Search Report" href="http://www.mcproton.com/Corporate/Docs/MCSearchWhitePaperFULL.pdf" target="_blank">Reports show</a> that most searched for terms are names of social networks. While this may be inconclusive I would ask you to analyse user behavior post-Google. Users search instead of tapping URLs. It&#8217;s easier and faster.</p>
<p>We are not just looking at correlation here. We are looking at the cause of the mobile growth. Peer pressure, constant need to update and stay in touch with online friends and followers  pushes the mobile traffic forward.</p>
<p>Therefore - ask not what the mobile traffic can do for you, but where can you actually find this traffic useful. And the answer is &#8211; social networks.</p>
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		<title>Google Adwords to lower required spending for certified agencies</title>
		<link>http://mydaysof.com/interactive-advertising/google-adwords-to-lower-required-spending-for-certified-agencies.html</link>
		<comments>http://mydaysof.com/interactive-advertising/google-adwords-to-lower-required-spending-for-certified-agencies.html#comments</comments>
		<pubDate>Tue, 27 Apr 2010 07:45:30 +0000</pubDate>
		<dc:creator>Mihai Dragan</dc:creator>
				<category><![CDATA[Interactive Advertising]]></category>
		<category><![CDATA[certification policy]]></category>
		<category><![CDATA[google adwords]]></category>

		<guid isPermaLink="false">http://mydaysof.com/?p=416</guid>
		<description><![CDATA[Google has &#8220;modernized&#8221; the certification policy for its AdWords Platform. Smaller agencies might take note in the fact that the required spending was lowered to just $10000 for a 90 day period.
This is surely to affect the AdWords professionals landscape through increased competition.
]]></description>
			<content:encoded><![CDATA[<p><a href="http://mydaysof.com/wp-content/uploads/2010/04/google-adwords.jpg"><img class="alignright size-full wp-image-418" title="google-adwords" src="http://mydaysof.com/wp-content/uploads/2010/04/google-adwords.jpg" alt="" width="250" height="250" /></a>Google has <a title="Google Adwords news" href="http://www.clickz.com/3640172" target="_blank">&#8220;modernized&#8221; the certification policy</a> for its AdWords Platform. Smaller agencies might take note in the fact that the required spending was lowered to just $10000 for a 90 day period.</p>
<p>This is surely to affect the AdWords professionals landscape through increased competition.</p>
]]></content:encoded>
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		<title>Online Markets &#8211; Future of Economy?</title>
		<link>http://mydaysof.com/online-economy/online-markets-future-of-economy.html</link>
		<comments>http://mydaysof.com/online-economy/online-markets-future-of-economy.html#comments</comments>
		<pubDate>Fri, 23 Apr 2010 14:04:57 +0000</pubDate>
		<dc:creator>Mihai Dragan</dc:creator>
				<category><![CDATA[Online Economy]]></category>
		<category><![CDATA[adwords]]></category>
		<category><![CDATA[economy]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[future]]></category>
		<category><![CDATA[itunes]]></category>
		<category><![CDATA[online markets]]></category>

		<guid isPermaLink="false">http://mydaysof.com/?p=413</guid>
		<description><![CDATA[I studied economics in college. We used to learn a lot about the way things used to work and I remember even now that we had only 10 or 15 pages, at the end of the international economics manual, describing the future economy, the perfect economy, the Internet economy.
Reading the fact that during a recession Amazon [...]]]></description>
			<content:encoded><![CDATA[<p>I studied economics in college. We used to learn a lot about the way things used to work and I remember even now that we had only 10 or 15 pages, at the end of the international economics manual, describing the future economy, the perfect economy, the Internet economy.</p>
<p><a href="http://www.appleinsider.com/articles/04/09/01/apple_launches_itunes_affiliate_program_125_million_served.html"><img class="alignright size-medium wp-image-414" title="Itunes Affiliate Marketing" src="http://mydaysof.com/wp-content/uploads/2010/04/itunes-06-3-300x197.gif" alt="" width="300" height="197" /></a>Reading the fact that during a recession <strong>Amazon had a </strong><a title="Amazon revenues rise" href="http://www.iabuk.net/en/1/onlinespendingontherise230410.mxs" target="_blank"><strong>68% boost in revenues</strong></a>,  I can&#8217;t help but wonder why would business even bother going the usual &#8220;brick-and-mortar store&#8221; way.</p>
<p>I strongly believe that <strong>online market business will continue to thrive</strong> &#8211; Google did (AdSense and AdWords), Apple did (iTunes and the App Store are basically online music and software markets), Amazon did, even Facebook did (social gaming market &#8211; mostly built on Facebook&#8217;s infrastructure &#8211; is <a title="Social Gaming" href="http://www.industrygamers.com/news/social-gaming-market-worth-upwards-of-5-billion-in-3-years-says-playdom/" target="_blank">estimated to reach $5 Billion by 2013</a>).</p>
<p>The internet is full of these success stories. When you look beyond the marketing, the products delivered and the different brands, <strong>all the big guys are just huge online markets, delivering streams of 1 and 0.</strong></p>
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		<title>New office</title>
		<link>http://mydaysof.com/running-the-business/new-office.html</link>
		<comments>http://mydaysof.com/running-the-business/new-office.html#comments</comments>
		<pubDate>Thu, 22 Apr 2010 16:35:07 +0000</pubDate>
		<dc:creator>Mihai Dragan</dc:creator>
				<category><![CDATA[Running the business]]></category>
		<category><![CDATA[bigger office]]></category>
		<category><![CDATA[new office]]></category>

		<guid isPermaLink="false">http://mydaysof.com/?p=410</guid>
		<description><![CDATA[We moved into a new office. It&#8217;s bigger, better, and we even have a (potential) fun room  .
I was the one prospecting the market and I had to say I&#8217;ve seen almost 30 offices before settling on this one. I had some ups and downs, I&#8217;ve met a couple of unfriendly / not very [...]]]></description>
			<content:encoded><![CDATA[<p>We moved into a new office. It&#8217;s bigger, better, and we even have a (potential) fun room <img src='http://mydaysof.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> .</p>
<p>I was the one prospecting the market and I had to say I&#8217;ve seen almost 30 offices before settling on this one. I had some ups and downs, I&#8217;ve met a couple of unfriendly / not very trust worthy owners but I guess we&#8217;ve nailed the right combination of space/light/positioning.</p>
<p>The fact is we took advantage of the new low the real estate market has reached. So guess what &#8211; recession has its perks.</p>
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		<title>Finlandia Pure Vision and Cluj Fashion Week</title>
		<link>http://mydaysof.com/interactive-advertising/finlandia-pure-vision-and-cluj-fashion-week.html</link>
		<comments>http://mydaysof.com/interactive-advertising/finlandia-pure-vision-and-cluj-fashion-week.html#comments</comments>
		<pubDate>Thu, 15 Apr 2010 15:27:42 +0000</pubDate>
		<dc:creator>Mihai Dragan</dc:creator>
				<category><![CDATA[Interactive Advertising]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Online Media]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[cfw]]></category>
		<category><![CDATA[cluj fashion week]]></category>
		<category><![CDATA[finlandia]]></category>

		<guid isPermaLink="false">http://mydaysof.com/?p=407</guid>
		<description><![CDATA[
Finlandia decided to endorse Cluj Fashion Week. We thought about the Pure Vision concept turning interactive. The Pure live stream is now the connection to the fashion week for all those at home.
Want more interactivity? Tweet using #CFW, Cluj Fashion Week, and #CFW2010 and we make sure your tweets are seen live on the interactive screens [...]]]></description>
			<content:encoded><![CDATA[<p><a title="Finlandia Purevision" href="http://itriomphe.com/purevision/" target="_blank"><img class="alignnone size-full wp-image-408" title="purevision" src="http://mydaysof.com/wp-content/uploads/2010/04/purevision.jpg" alt="" width="600" height="781" /></a></p>
<p>Finlandia decided to endorse <a title="Cluj Fashion Week" href="http://www.cfw.ro" target="_blank">Cluj Fashion Week</a>. We thought about the Pure Vision concept turning interactive. <a title="Pure Vision CFW Live stream" href="http://www.itriomphe.com/purevision" target="_blank">The Pure live stream</a> is now the connection to the fashion week for all those at home.</p>
<p>Want more interactivity? Tweet using <a href="http://twitter.com/#search?q=%23cfw" target="_blank">#CFW</a>, <a title="Cluj Fashion Week" href="http://twitter.com/#search?q=cluj%20fashion%20week" target="_blank">Cluj Fashion Week</a>, and <a href="http://twitter.com/#search?q=%23CFW2010" target="_blank">#CFW2010</a> and we make sure your tweets are seen live on the interactive screens in the location. Here&#8217;s a preview. More like a visual type of guy / gal ? Add a Pure Photo on the <a title="Cluj Fashion Week" href="http://www.flickr.com/groups/clujfashionweek/" target="_blank">Flickr Group</a> and get your picture shown on the wall.</p>
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		<title>Turning an old poem to new media art</title>
		<link>http://mydaysof.com/interactive-advertising/turning-an-old-poem-to-new-media-art.html</link>
		<comments>http://mydaysof.com/interactive-advertising/turning-an-old-poem-to-new-media-art.html#comments</comments>
		<pubDate>Tue, 16 Mar 2010 16:56:58 +0000</pubDate>
		<dc:creator>Mihai Dragan</dc:creator>
				<category><![CDATA[Interactive Advertising]]></category>
		<category><![CDATA[Online Media]]></category>
		<category><![CDATA[Stuff]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[experiment]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[myoritza]]></category>
		<category><![CDATA[share]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://mydaysof.com/?p=403</guid>
		<description><![CDATA[
My friends, today we made art. Mixed art. Transmedia art. Call it whatever but we took one of the oldest Romanian poems (Miorita &#8211; romanian for The Sheep &#8211; an allegory of life and death, crime and betrayal), mixed it with a little twitter API voodoo, added some cool and fresh design, social media sharing features and [...]]]></description>
			<content:encoded><![CDATA[<p><a title="Myoritza 2.0" href="http://www.mbdragan.com/myoritza/" target="_blank"><img class="alignnone size-full wp-image-404" title="myoritza" src="http://mydaysof.com/wp-content/uploads/2010/03/myoritza.jpg" alt="" width="600" height="300" /></a></p>
<p>My friends, today we made art. Mixed art. Transmedia art. Call it whatever but we took one of the oldest Romanian poems (Miorita &#8211; romanian for The Sheep &#8211; an allegory of life and death, crime and betrayal), mixed it with a little twitter API voodoo, added some cool and fresh design, social media sharing features and made it sparkle: I give you <a title="Myoritza 2.0" href="http://www.mbdragan.com/myoritza/" target="_blank">Myoritza 2.0</a>.</p>
<p>The four characters in the Poem were given Twitter accounts and through a little programming magic we made sure they say their part just when they were supposed to.</p>
<p>It was really successful but stay tuned for this result. We had fun doing it, I know people had fun watching it.</p>
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